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F.5 - Geisteswissenschaften
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Humanities Perspective 2011

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11.11.2011

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Alterity inside the Blogosphere: Brazilian Women in Germany

Yara Castanheira

YARA CASTANHEIRA

(Brazil) “Alterity inside the Blogosphere: Brazilian Women in Germany”

yaracastanheira(at)gmail.com

ABSTRACT: Are there connections among cultural distinctions, the field of tension generated by them and the self-perception? This is a central question which this paper pursues within the framework of cultural studies. To do this, theoretical approaches to alterity and ‘otherness’ were critically analyzed and put in connection with conceptions of the ‘self’ and of the other as well as with constructions of authenticity and identity.

The object of this research is the blogosphere, to be more precise, the blogs of six Brazilian women residents in Germany. The analysis goes from their reasons to start a blog, passing through the blogs’ names, the bloggers’ self-presentations, the content provided online up to the discourses used by the bloggers.

The data evaluation was based on the following main categories, created from the reading of the blogs: self-images; images of the other; ways to protect and stabilize both types of images; and reflections on life “in-between Worlds”. Which stereotypes do these women use to build either self-images or images of the other? How do they protect those stereotypes against daily experiences? These questions form an essential part of the investigation.

BIO: Yara Castanheira is a cinema buff and currently works as a translator and a cultural producer in Berlin. She received an Erasmus Mundus Masters of Arts in Media, Communication and Cultural Studies from the Universities of Kassel (Germany) and London (England). She also holds a BA in Communication and a Journalist degree from the University of Minas Gerais (Brazil).

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00:00:00

Introduction
00:02:17

Blogs written by Brazilians in Germany
00:04:37

Bloggers' monthly activity
00:06:07

Mineirinha in n'Alemanha
00:07:51

Retratos e Relatos
00:09:07

Saia Justa
00:09:53

Saudade-br Uma vida entre os mundas
00:10:39

Categories of analysis

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Comparative Analysis of US, UK, Israeli, and Arab Media coverage of three wars in the Middle East

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Professional Journalism in a Globalised World

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Career Path: Arts & Journalism

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Scientific Publishing

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Planning an Academic Career: Managing uncertainty

Dr. Roberto Suarez Candel
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Culture and ELT: The Cultural Agenda Agenda of a Globalised Language

Alex Bunten
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Cultures of environment and cultures of communication in Europe: Some innovative methodological features and results from a comparative study of the daily press in Germany, Great Britain, Italy and Sw

Dr. Sara Nofri
11.11.2011

Alterity inside the Blogosphere: Brazilian Women in Germany

Yara Castanheira
11.11.2011

Mapping In-betweenness. On the Representation of Transcultural Identities in European Visual Media

Lora Markova
11.11.2011

E-Petitions and Grassroots Campaigning

Dr. Kathrin Voss
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The Advertising Role of Professional Critics in the Book Industry

Prof. Dr. Michel Clement

Alterity inside the Blogosphere: Brazilian Women in Germany - Yara Castanheira - Universität Hamburg

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Alterity inside the Blogosphere: Brazilian Women in Germany

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